About Us

How I started...

Welcome to Happytown Applique! I'm the proud parent of three boys. I began my embroidery business in 2008 which carried into applique work. I opened my first online store and created many memories for my clients by way of applique shirts. Over that time period, I purchased several digital applique designs and learned the tricks of the trade.

The creative digitizing process...

As a creative individual, I'm always striving to come up with something unique for our clients which is always a difficult task when that specific design you are looking for isn't out there. That is when we decided to let our creative juices flow into the direction of digitizing. My designs are manually digitized and created with efficiency in mind. That means you will see running stitches for fewer stops, and essentially, fewer tie-offs on the backside of the embroidery. I also feature special detailing that gives your design a special touch setting you apart from the rest. In addition, each design is thoroughly tested before it is released for sale. Feel free to browse our site where I offer tips and tutorials to help you navigate your way through the applique process. If you are new to embroidery, you will want to visit the FAQ section as well as the Glossary where you will learn terms used in the embroidery/applique business.

Over the years I have purchased countless wonderful designs as well as my fair share of flawed and poorly developed designs. I want to earn your trust and have offered a freebie for you to sample our work so be sure to visit the Free Design area. If you encounter any problems with the files you purchase, I want to know. I will d my absolute best to troubleshoot with you. 

Here's a peek into where I create...

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